Soundtrack Technologies Sweden AB and Affiliates Anti-Spam Policy

1. Introduction

Soundtrack Technologies Sweden AB and its Affiliates ("Soundtrack" "we," "us," or "our") are committed to responsible and ethical marketing practices. We recognize the importance of respecting the privacy and preferences of our business partners and potential clients. This Anti-Spam Policy outlines our commitment to complying with applicable B2B marketing legislation and ensuring that all marketing communications are conducted in a manner that avoids unsolicited or unwanted messages.

2. Legal Compliance

Soundtrack Technologies adheres to applicable laws and regulations regarding electronic marketing communications, including but not limited to:

• The Swedish Marketing Act (Sw: Marknadsföringslagen): We ensure that all marketing communications are fair, transparent, and do not mislead recipients.

• The General Data Protection Regulation (GDPR): We process personal data in accordance with GDPR principles, including lawfulness, fairness, and transparency. In B2B marketing, we rely on legitimate interest when applicable, and always ensure that the recipient has the right to object.

• Other relevant international legislation: We are committed to complying with relevant international anti-spam laws and data protection legislation, where applicable.

3. B2B Marketing Practices

Soundtrack primarily engages in B2B marketing, focusing on providing valuable information and solutions to businesses. We primarily reach out to existing customers in order to inform about our services. Our marketing communications are conducted with the following principles:

• Relevance: We strive to send marketing materials that are relevant to the recipient's business and interests.

• Transparency: We clearly identify ourselves as the sender of all marketing communications.

• Consent (where applicable): While B2B communications often rely on legitimate interest, we respect explicit consent where required or preferred, and will provide clear opt-in mechanisms for any communications that necessitate it.

• Legitimate Interest: When relying on legitimate interest, we ensure that the communication is relevant to the recipient's professional role and that the recipient has a clear and easy option to opt-out.

4. Opt-Out Mechanism

Soundtrack provides a clear and easily accessible opt-out mechanism in all marketing communications.

• Unsubscribe Link: All email marketing communications will include a prominent and functional unsubscribe link.

• Opt-Out Instructions: We will provide clear instructions on how recipients can opt-out of future marketing communications.

• Prompt Processing: We will promptly process all opt-out requests. 

• Contact Information: Recipients can also opt-out by contacting us directly at [email protected]

5. Prohibited Activities

Soundtrack strictly prohibits the following activities:

• Sending unsolicited bulk emails to a large number of recipients (spam). 

• Using deceptive subject lines or sender information.

• Sending emails to recipients who have opted out.

6. Monitoring and Enforcement

Soundtrack regularly monitors its marketing practices to ensure compliance with this policy. We will investigate any reports of spam or other violations and take appropriate action.

7. Policy Updates

This Anti-Spam Policy may be updated from time to time. The applicable version will be presented here: https://www.soundtrack.io/legal/

8. Contact Information

If you have any questions or concerns about this Anti-Spam Policy, please contact us at [email protected]

9. Ethical marketing practices

By adhering to this policy, Soundtrack Technologies Sweden AB and its Affiliates demonstrate our commitment to responsible and ethical marketing practices.